Infographic: B2B Social Media Strategies Still Evolving
- Written by Demand Gen Report Team
- Published in Rich Media
While B2B social media is maturing, this State of the B2B Social Media infographic from B2B Marketing indicates that B2B marketers still have a way to go in honing their social network tactics. Almost one third (61%) described their social media strategy as “ad-hoc.” Twitter was the most popular channel for B2B marketers, followed closely by LinkedIn.