Core Security sells comprehensive security testing software solutions to help expose vulnerabilities, measure operational risk, and assure security effectiveness. The privately-owned company has about 1,000 customers and has increased 2009 bookings 20% over the same period in 2008.
To highlight those organizations which have successfully utilized sales & marketing automation to fuel corporate growth strategies, DemandGen Report presents the second installment of our DemandGen 10. The DemandGen 10 spotlights firms who have optimized their sales and marketing pipeline. Last week we honored IAG Consulting, Codice Software, CoreTrace, Jaspersoft and Redstone Properties.
This week’s winners include a wide array of companies ranging from ecommerce to financial services. The common ingredient among each winner is their commitment to automated lead generation and lead management, using advanced techniques such as lead scoring and lead nurturing to improve their pipeline performance. The winners profiled this week include:
This article is part of the DemandGen 10 Awards 2009. See here for more info.
Land developer Redstone Properties wanted to take their demand generation efforts“to the next level” by implementing a more full-service marketing solution that easily optimized their marketing and customer relationship efforts.
